Languages in Cyberspace Essay

Governments have encourage industrial farming and non-organic center overlapion to mend the crop yield and revenues. However, studies have shown the side effects and health hazards of industrial farming and meat processing. A distinct cultivation of a health-conscious glossiness became app arnt as time goes by which resulted to an increase in gross sales of organic vegetables and meat in the world. Hence, the sales and merchandise of organic products is influenced by the culture or trend that exist in the market place.Muslims are know for faithfully abiding with their religious beliefs and practices. When it comes in meat, Muslims only consume meat from slaughtered animals through the Halal stylus.Three times more than blood is manage forbidden of Halal-slaughtered animals than those butchered in non-Halal way. Hence, lesser toxins are consumed by Muslims since roughly toxins are stored in the blood. With the introduction of organic aspect, an animal is not pumped with ant ibiotics and hormones or additives that would increase the toxicity its blood. Hence, Muslims are drawn to organic meat because of its end towards their religious belief in meat intake on that pointby creating an superficial effect to the sales and marketing of organic meat.Language is a way of communication of thoughts, messages and feelings. In the global market, one barrier that mustiness traverse by companies to reach out to their market is language. Without the right tools and strategies to cross this barrier, marketing a product will be difficult. A Firm must find a way to communicate and introduce a product in a language known by its market, otherwise, awareness and recognition of the product will not be achieved. This does not apply in the organic meat industry alone but to all industries and businesses. market have evolved with technology through the years and e-commerce was introduced and adopted by most businesses. The worldwide web has a broader scope and the intera ction with the customer is direct. In marketing organic meat products, e-commerce is the best way to reach out to its customers directly. It is also the cheapest way to market and promote a product.Longcloud should develop its website in languages other than incline to cross the communication barrier that language created. If Longcloud develops a website with opposite languages, the scope of its accessibility and comprehension will be broader and more comprehensive. It will open the gates for the development of new markets in different countries. Moreover, with this strategic undertaking, the company will be globally competitive and accessible. The magnate of information technology can promote and increase the sales and distribution of organic meat worldwide.In choosing the languages to translate and include in the website, there are some(prenominal) aspects to consider and these are the opportunities, scope and level market definition. The companys website must be in stock(p redicate) in Arabic, Chinese (Mandarin), French and Spanish languages. Most Muslims speak Arabic and it was clearly place that Muslims are one Longclouds target markets and nearly 150 one thousand thousand people speak this language.Chinese, specifically, Mandarin language should also be available to reach 1365 million people who have developed a heart for organic meat products. Moreover, the outgrowth of the organic meat industry in French-speaking countries like France, Canada, North Africa and Switzerland should also be considered. 23% of the occurrent Internet users are from Europe which include some of these countries. Although only 2% can be accounted for the Spanish-speaking Internet users, a considerable target market was defined and identified in the Latin America.There several threats and disadvantages that must also be considered in making the website available in different languages like the uneven percentages of the target market with Internet access. However, with the growth of technology, many countries have relied in the use of Internet and it has become a household need. Moreover, although some people are accustomed to using English for conducting business, it must also be noted that, English literacy only accounts for about 50% share globally. Software complexities must also be considered, however, bundle upgrades and development are done continuously to address these problems.